Starter
For founders, shops, clinics & coaching
- 1 official number
- 10,000 contacts
- 1:1 Live Chat inbox
- 200 AI credits a month
₹999/month
or ₹849/mo billed yearly · Save 15%
NotifyTech AI's WhatsApp Business API gives your business an official WhatsApp number with a live chat inbox, CRM, campaigns, automations and AI lead scoring built in. Plans start at ₹999 a month, onboarding is free, and Meta's per-message charges pass through at 0% markup.
- Starter, Growth and Scale plans
- From ₹999/mo
- Markup on Meta’s message charges
- 0%
- For most numbers to go live
- 1–3 business days
- Onboarding and template help
- Mon–Sat, 9–7 IST
What does the WhatsApp Business API include?
Every plan includes official WhatsApp numbers, a live inbox, CRM contacts, campaigns, automations, AI credits and media storage, with free onboarding. REST API and webhooks start on Growth. Limits rise with each plan.
Official WhatsApp numbers
1, up to 3 or up to 10 official numbers by plan, with free onboarding and setup.
Live and shared team inbox
A 1:1 live chat inbox on Starter, a shared multi-agent team inbox on Growth, and priority routing with response-time controls on Scale.
CRM contacts
Keep 10,000, 25,000 or unlimited contacts in the built-in CRM, with chats and lead status in one place.
WhatsApp CRM softwareBroadcast campaigns
Send approved templates to opted-in contacts: 20, 100 or 500 campaigns a month by plan.
Automations and triggers
2, 5 or 20 automations and funnels by plan, from auto-replies to multi-step follow-ups.
WhatsApp chatbot integrationAI credits
200, 1,000 or 10,000 AI credits a month for template writing, lead scoring and classification.
REST API and webhooks
Not included on Starter. Growth allows 100 requests / min; Scale has the full API and webhooks.
Developer documentationMedia storage
500 MB, 5 GB or 20 GB for images, documents and chat media by plan.
How does the AI lead engine work?
It captures a lead, scores it, calls the ones worth a call and hands them to your sales team. Each step gets more capable as you move up a plan.
01Capture
From StarterLeads come in from your connected sources. Growth takes Instagram, FB Lead Ads & Web; Scale covers Meta, Web & CRM Sync.
02Score
From StarterAI rates each lead's quality. Starter gets a basic Quality Score; Growth sorts leads Hot / Warm / Cold; Scale adds enrichment and deduplication.
03Qualify
From GrowthAn AI voice call checks interest, budget and timing with the leads that look hot. Calls are billed per minute from your prepaid wallet, separately from your plan.
04Route
From GrowthHot leads go to your sales team with automated follow-ups. Scale adds call summaries and transcripts and routes by team.
Want the bot builder in more depth? See WhatsApp chatbot integration, or check AI voice calling rates
How much does the WhatsApp Business API cost in India?
Plans run from ₹999 to ₹6,999 a month, or ₹849 to ₹5,949 a month when billed yearly. Onboarding is free on every plan. Meta's per-message charges are billed separately.
Get Started
Growth
Most PopularFor growing sales & support teams
- Up to 3 numbers
- 25,000 contacts
- Shared Multi-Agent team inbox
- 1,000 AI credits a month
- Instagram, FB Lead Ads & Web
- AI voice qualification
₹1,999/month
or ₹1,699/mo billed yearly · Save 15%
Scale
For agencies, branches & franchises
- Up to 10 numbers
- Unlimited contacts
- Priority Routing & SLA Controls
- 10,000 AI credits a month
- Full API and webhooks
- BI dashboard and exports
₹6,999/month
or ₹5,949/mo billed yearly · Save 15%
More than 10 numbers, more than 20 logins or higher API limits? Talk to us about a custom setup. Contact sales
Compare every plan feature by featureHow does WhatsApp API pricing work?
You pay two bills. Your NotifyTech AI plan covers the platform. Meta charges separately for each delivered template message, by category, and we pass that charge through at 0% markup. Replies inside the 24-hour customer service window are free.
- Marketing and authentication templates are always charged. Utility templates are free inside an open 24-hour window.
- Meta changes its rates only on 1 Jan, 1 Apr, 1 Jul and 1 Oct, with at least a month’s notice.
01 · Paid to NotifyTech AI
Your NotifyTech AI plan
₹999/mo
Save 15% with yearly billing
The platform: inbox, CRM, campaigns, automations, AI credits and the API.
02 · Meta’s rates, 0% markup
Meta’s message charges
₹0.115
to ₹0.8631 per message, by category
Meta charges per delivered template message, by category. We pass the charge through at cost.
- ₹0.8631/msg
Marketing
Offers, promotions and announcements
- ₹0.115/msg
Utility
Order updates, receipts and reminders. Free inside an open 24-hour window.
- ₹0.115/msg
Authentication
One-time passcodes and login codes
- Free
Service
Your replies to a customer who messaged you, inside 24 hours
Meta's India rate card as of 1 Jul 2026. Rates are per delivered message and exclude 18% GST.
How can I cut my WhatsApp API costs?
Meta charges for delivered template messages, so the savings come from sending fewer, better-placed ones and using the free windows. Six habits that do most of the work:
- 01
Combine alerts into one utility message
An order confirmation, a payment receipt and a dispatch notice minutes apart can be three charged messages. One utility template that covers them is charged once.
- 02
Use the right template category
Genuine order and account updates belong in Utility (₹0.115), not Marketing (₹0.8631). Meta bills the category it applies to the template, so keep promotions out of utility templates.
- 03
Send utility updates while the window is open
When a customer messages you, a 24-hour window opens. Replies inside it are free, and so are utility templates sent while it is open.
- 04
Start chats from free entry points
A chat that starts from a Click to WhatsApp ad or a Facebook Page call-to-action button opens a 72-hour window in which every message, templates included, is free.
- 05
Message people who opted in
Opted-in contacts read, reply and rarely report. Fewer blocks and reports protect your quality rating, which protects how many people you can reach.
- 06
Let automation answer first
Auto-replies, FAQs and lead questions sent inside the window cost nothing, so a chatbot can handle the first conversation before a person steps in.
What do I need to get started?
Three things: a Meta Business Manager account, a phone number you can verify, and a commitment to follow Meta's messaging policies. We handle verification, number registration and display-name approval, and most numbers go live in 1–3 business days.
A Meta Business Manager account
It holds your business identity and WhatsApp account. We handle Meta Business verification with you.
A phone number you can verify
It must be able to receive a verification code. Use your existing WhatsApp Business App number with our API. No number change required.
Compliance with Meta’s messaging policies
Message only people who opted in, and keep templates accurate. We help you draft templates that pass review on the first try.
Day 0
Talk to us
Pick a plan and share your Meta Business details.
1–3 business days
Number goes live
We handle verification, number registration and display-name approval. Meta’s review sets the pace.
A few hours to 1–2 business days
Templates approved
Meta reviews each message template. Most are cleared quickly when the content is clear.
Onboarding and template help: Mon–Sat, 9–7 IST. Timings depend on Meta's review and are not guaranteed.
WhatsApp Business API questions, answered
Short answers to what businesses in India ask before they start. For plan limits feature by feature, see the pricing page.
Your customers are already on WhatsApp.
Tell us about your business and we set up your official number, your inbox and your first templates. Plans from ₹999 a month.